Land Rover Sales 1998, 1997

May 1998 Figures

Rover Australia claim record sales of 950 units in May 1998, apparently beating all other European marques, up from their previous best of 803 in May 1997, and compared to 662 in April 1998.

Range Rover sales were helped by the introduction of an "entry level" Range Rover 4.0. The Freelander, launched in Australia in March, has padded out the line-up but is not (yet?) rivaling the sales figures of its main competitors such as Subaru.
- June 1998

1997 Figures

Land Rover Australia report that they sold the 20,000^th Land Rover Discovery in Australia in December 1997. Apparently 1997's sales figures of 4658 Disco's were 19% up on 1996's figure.

The Discovery's Australian launch came in 1991 - as the three door, manual V8. Since then a five-door body and automatic transmission have been added, and the turbo-charged intercooled diesel Tdi has become very popular due to its good fuel consumption.

The Discovery had a minor make-over for 1997/1998 but we are really awaiting the "new" Discovery which will be rather bigger in the wheelbase and overall length.

Imminent is the Australian release of the Freelander mini Land Rover and an "entry level" (but not quite slumming it!) version of the Range Rover at the 1998 Melbourne Motor Show. The latter will have the 4.0 litre petrol V8.
- February 1998

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